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New business · Before you go live

For Startups & New Businesses

Know Exactly Who You Are Online Before You Build

Most founders waste budget on a pretty site before anyone can explain who they are online. Build My Brand is your structured warm-up — positioning, channels, and discoverability from your business inputs — then go deep with Oliver on the Brand Entity Plan () when you want conference calls and the full operational playbook. This is not a website build.

Plan first · Studio builds from when you are ready · Already have a URL? Run Free Brand Summary

~10 min
Business inputs
8
Ways we shape your story
Plan
Foundation before build
AI-ready
Ready for Google & AI

Quick Answer — What is Build My Brand?

Build My Brand is AISW's AI Brand Entity Foundation Plan for startups and new businesses. You share your business details; our brain produces a structured plan covering brand identity, positioning, audience messaging, channel strategy (website, Google, social), and AI discoverability — your first step toward SEO, GEO, and AEO readiness. Tiers from to . This is not a website. Done-for-you implementation is Visibility Rebuild from .

What It Is

An AI-generated brand entity foundation plan — the digital strategy layer before you invest in build.

What It Is Not

Not a website build, not a Free Brand Summary, not the Blueprint. Not logo drafts.

Who It's For

New businesses and startups who want the right foundation before going live online.

What Comes Next

Brand Entity Plan ( studio) or Visibility Rebuild (from ) when you want us to build it.

Your Launch Ladder

Warm Up · Plan Deep · Build Live

  1. 2

    Brand Entity Plan —

    Conference calls with Oliver + cross-platform audit + 90-day operational playbook — what · when · how · why.

    Explore Brand Entity Plan →
  2. 3

    Visibility Rebuild — from

    We build your website, Google presence, entity architecture, and AI assistant — plan fees credited.

    View build packages →
How It Works

Three Steps to Your Foundation Plan

01 — Choose Your Tier

Foundation, Authority, or Complete Entity Plan — each adds depth across identity, offers, channels, and AI visibility.

02 — Share Your Business

What you do, who you serve, where you operate, and your goals — approximately ten minutes of structured input.

03 — Receive Your Plan

Structured brand entity foundation plan — plus a clear path to studio implementation when you are ready.

Entity Plan Tiers

Choose Your Foundation Depth

Studio-led delivery today — choose a tier, then contact Oliver for structured intake and your foundation plan.

Foundation Entity Plan


Mission, vision, values · Positioning · Onliness · StoryBrand · Entity playbook: entity home + NAP · Channel order for launch

Contact Oliver —

Authority Entity Plan Recommended


Everything in Foundation · Grand Slam offer · Content pillars · Full brand concept brief · Entity playbook (+ GBP, sameAs, llms.txt)

Contact Oliver —

Complete Entity Plan


Everything in Authority · Homepage/about/services copy direction · Social bios · Full entity channel playbook (website, Google, social, profile hubs)

Contact Oliver —

How we shape your story

Eight Ways We Shape Your Story. One Foundation Plan.

Who you are · How you stand out · What only you offer · Clear messaging · Offer that sells · Who is ready to buy · Where your audience gathers · How Google & AI understand your business

Studio Intake

Structured Intake with Oliver

Self-serve questionnaire is reserved for a later release. Today Oliver walks you through the same structured questions personally — then delivers your foundation plan.

Ready for Studio + Build?

From Foundation Plan to Live Presence

Authority Retainer

From — Ongoing growth after launch. View retainers

Build My Brand FAQ

Is Build My Brand a website?

No. Build My Brand delivers a brand entity foundation plan — strategy and structure for your digital presence. Your live website, Google Business Profile, and social profiles are built through Visibility Rebuild from .

How is this different from the Free Brand Summary or Blueprint?

The Free Brand Summary diagnoses an existing website. The Blueprint is a fix-order roadmap for established businesses. Build My Brand is for new businesses — you input your business concept and receive a foundation plan before you have a site to check.

How is this different from the Brand Entity Plan?

Build My Brand is AI-generated from your inputs — fast warm-up. The Brand Entity Plan () is studio depth: conference calls with Oliver, full cross-platform audit, and the 90-day operational playbook (what · when · how · why). Many startups start here, then upgrade to the studio plan.

Can fees be credited toward a rebuild?

Yes. Foundation plan fees are credited toward Brand Entity Setup or Visibility Rebuild within 30 days when you engage the studio to implement.

Start Your Brand the Right Way

Foundation plan first — studio build when you are ready.

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